If your Customer Success strategy relies on just one champion, you're one resignation, one reorg, or one budget cut away from losing the account.
This high-energy session will show you how to future-proof your accounts with a practical, repeatable approach to multi-threaded engagement.
You'll walk away with the strategies, scripts, and tools to expand relationships across departments, reduce churn risk, and unlock new growth opportunities—no matter what's happening inside your customer's organization.
Why Attend?
Protect Your Accounts
Build resilience by embedding across teams and levels—not just one person. Create a safety net that prevents unexpected churn when individual champions leave.
Unlock New Growth
Spot new champions, needs, and opportunities hiding in plain sight. Turn existing accounts into expansion goldmines by connecting with multiple stakeholders.
Boost CS Credibility
Lead your team and customers with a proven multi-threading playbook that elevates your strategic value and positions you as a trusted advisor.
Get Ready-to-Use Tactics
Walk away with exact questions, tools, and metrics to apply immediately. No theoretical fluff—just practical techniques you can implement tomorrow.
Looking to build resilient teams and scalable processes that protect your book of business.
Account Managers & CSMs
Seeking practical tactics to expand influence within accounts and reduce reliance on single champions.
SaaS Executives
Focused on improving retention metrics, reducing churn risk, and driving predictable growth.
Customer Marketing & Advocacy Professionals
Wanting to identify and cultivate multiple champions across your customer base.
What You'll Learn (and Actually Use!)
Break Free From Single-Threading Risk
Understand why relying on one contact puts accounts in danger—and how to systematically build relationship networks that survive organizational changes.
Ask Strategic Questions
Master conversation techniques that help current champions naturally introduce you to new stakeholders without awkwardness or pushiness.
Leverage Digital Outreach
Use LinkedIn, tailored emails, and warm intros to multiply your internal connections efficiently, even with limited time resources.
Turn Contacts Into Advocates
Build trust relationships that transform casual connections into active supporters who champion your solution internally.
Sue is a global Customer Success leader known for helping companies scale smart, human-centered success programs. With deep experience across EMEA and global SaaS markets, Sue brings practical, field-tested strategies that help teams thrive even in complex customer environments.
Jason is a sought-after speaker and strategist in Customer Success and adoption. With over 20 years helping SaaS companies and enterprise clients drive retention, expansion, and advocacy, Jason brings sharp insights and actionable frameworks you can apply immediately.
Don't miss this opportunity to transform your customer success strategy and future-proof your accounts. Secure your spot now to gain practical, repeatable approaches to multi-threaded engagement.
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This webinar will equip you with the exact strategies, scripts, and tools needed to expand relationships, reduce churn risk, and unlock new growth opportunities.